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Seemingly everything we do today revolves around the internet. It’s how we socialize, how we find new restaurants, how we watch movies and tv, and how we shop. But websites—especially smaller, lesser known ones—have a problem. A new store is inherently unfamiliar, which makes people reluctant to trust it. It makes sense. If you’re going to a big online retailer
Once your customer is on your checkout page, you’re in the clear, right? After all, they’ve already made the decision to buy from your site, made the decision on the product, and made the decision to click “go to shopping cart”. They’ve already made so many decisions in your favor, nothing could possibly derail this conversion, right? …Right? Way off.
You already know why you need to care about Google search results. But do you know how much you need to care about Google search results? In case you don’t know, the stats are quite eye-popping. For one, they absolutely dominate US search market share: Google is used for 79.88% of desktop search results in the USA. Could you imagine
SSL Will Boost Your Google Ranking News has emerged recently of another tool that website owners can use to positively boost their Google ranking – SSL certificates. Secure Socket Layer – SSL – is a technology used to encrypt data that travels between a website and a user’s computer. You are probably already quite familiar with SSL technology – you
Ever heard of “Password Fatigue?” You might be suffering from it but had no idea it had a name. In fact, it’s the single most important reason that makes a strong case for Social Media Login The “condition” (don’t go checking WebMD) manifests itself among-st consumers who grow tired of coming up with different username and password combinations for logging into websites.
Social Media Marketing Social media marketing and SEO are two tightly interwoven strategies. Both are organic, inbound strategies that focus on building an appealing identity that naturally attracts visitors. Since social media relies on high-quality content and a visible, strong brand presence, the efforts you spend on SEO can doubly improve your social media reach, and as most search marketers