Seemingly everything we do today revolves around the internet. It’s how we socialize, how we find new restaurants, how we watch movies and tv, and how we shop. But websites—especially smaller, lesser known ones—have a problem. A new store is inherently unfamiliar, which makes people reluctant to trust it. It makes sense. If you’re going to a big online retailer
You already know why you need to care about Google search results. But do you know how much you need to care about Google search results? In case you don’t know, the stats are quite eye-popping. For one, they absolutely dominate US search market share: Google is used for 79.88% of desktop search results in the USA. Could you imagine
Social Media Marketing Social media marketing and SEO are two tightly interwoven strategies. Both are organic, inbound strategies that focus on building an appealing identity that naturally attracts visitors. Since social media relies on high-quality content and a visible, strong brand presence, the efforts you spend on SEO can doubly improve your social media reach, and as most search marketers
Increase Sales Today for Your Company One of the biggest questions in running any company is how to increase sales with minimal added costs. Whether you help run an independent company or a company with a national or corporate affiliation as an agent or franchisee, it is increasingly challenging to break through the clutter of brands and options for consumers.
Social Media Selfie sticks… they’re just not your jam. No worries! Social media doesn’t necessarily have to be the product of millennial narcissism. For example, local businesses turn to social media as a way of creating awareness among new customers. Here are 4 easy ways to promote your company #SmallBiz. 1. Get in the spirit. Change your Twitter banner and
Social Media Marketing Success, Beyond Hashtags, 3 Secrets More than 27 million people have seen Jimmy Fallon and Justin Timberlake join forces in the fight against #overzealous #hashtaggers. We’re expanding on their message to bring you more insightful Social Media Marketing tips guaranteed to attract followers. 1. Beware of hashtag overload: The use of excessive hashtags seems desperate and can even be perceived